Marketing, Advertising and Public Relations
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Creating A Buzz About Your Restaurant
- Working on your marketing plan? Take a page out of these operators' marketing plans and see how promos with pizzazz can boost profits. Some ideas include sending out promotional postcards instead of newsletters, creating partnerships with nonprofit groups and becoming a celebrity in your neighborhood.
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Public Relations Primer for the Hospitality Industry
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Couponing - How much is too much?
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January Promotions
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April Promotions
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May Promotions
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June Promotions
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October Promotions
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December Promotions
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Six Steps for Increasing Sales
- Profitability Plus: The Six Steps for Increasing Sales
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How to Increase Wine Sales
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Catering to Kids: Providing a Family Friendly Environment
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How to Boost Private Party Business
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Add-On Items Increase Revenues
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Beware of Restaurant Scams!
- Summaries of common restaurant scams, and how to prevent them.



